Digital Marketing for the Fitness and Wellness Pro Infusionsoft + Mindbody + Wordpress Fri, 15 Sep 2017 15:15:06 +0000 en-US hourly 1 test Thu, 08 Jun 2017 12:24:49 +0000  

Essential Oils for Beginners Fri, 17 Mar 2017 13:23:50 +0000



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Create your own Home Spa Environment Mon, 02 Jan 2017 01:19:24 +0000 Purchasing products for your own home spa can be either expensive for pure products or cheap by purchasing synthetic products full of chemicals. I've discovered some middle ground that is highly superior to both of those options. I make my own.

One of the most wonderful things about entering a spa is the smell. When you walk in the spa experience begins. Why? Because they are quite possibly diffusing essential oils that cause you to have a sense of well-being and calm.

Try this blend in your home diffuser tonight and see if you can tell a difference.

Peaceful Night Diffuser Blend
2 drops Frankincense
3 drops White Fir
2 drops Reassuring Blend


Diffuser Saturday Grapefruit Sat, 26 Nov 2016 16:41:39 +0000 What's in my Diffuser today? Today I'm diffusing a blend of Grapefruit Peel, Lemon Peel, Peppermint Plant, Ginger Root and Cinnamon Bark. This blend is great for putting us all in a better mood. We also put it in our water for a metabolic boost.


Peppermint Black Bean Brownies Sat, 12 Nov 2016 23:57:59 +0000 Black bean brownies! This is a nutritious and delicious way to make a favorite dessert into a healthy snack. You might be a little apprehensive about using Black Beans in a sweet treat but don't be! They are very mild and are rich and creamy and full of great protein.

1 (15 ounce) can black beans, drained and rinsed
2 large eggs
1/4 cup cocoa powder
2/3 cup honey
1/3 cup coconut oil
1/2 teaspoon baking powder
Pinch of salt
4 drops Peppermint essential oil
3/4 cup chocolate chips, divided

Preheat oven to 350 degrees Fahrenheit.
Place all ingredients, except for chocolate chips, in blender or food processor and blend until smooth.
Pour batter into large bowl and stir in ½ cup chocolate chips.
Pour into greased 8x8-inch pan and top with ¼ cup chocolate chips.
Bake 30-35 minutes or until toothpick comes out clean.

From doTERRA  Blog

Marketing your Medical Spa 6 Unique Tips Wed, 18 May 2016 15:35:49 +0000 In the past few years there has been a significant rise in the number of medical spas popping up all over the country. As the owner of a Medical Spa, you need a way to stand out from the crowded market. You need a way to show the world that your medical spa is different and unique. Here are 6 ways that you can do just that.

  1. Create a custom website that is easy to navigate. Make it easy for your prospective client to find your medical spa. Create a page for each service that your medical spa offers. If you offer Microneedling create a page that gives comprehensive information about Microneedling. Do this for each of your services.
  2. Create a Facebook Page for your Medical spa. More than 1 billion people worldwide are active on Facebook. By creating a Facebook business page for your medical spa you will have the potential to reach many more customers than ever before. Marketing your medical spa on Facebook will allow your customers to click a button to call or even schedule an appointment right on your medical spa Facebook page.

    MarketingaMedical Spa

  3. Blog Frequently. With your custom website you should have the ability to write articles. You can write an article and share the article on your Facebook page. Make sure you are not only writing articles about your services but also about general health and well-being.
  4. Create a referral reward program for your happy patients. It's well known that the best form of marketing is word of mouth. So let your happy patients do your marketing and reward them for bringing in new prospects. You can give a way a free product or create spa bucks. Reward them for sharing one of your social media posts, posting a positive review on Yelp or Facebook. Some programs like Mindbody Online have a built-in referral program you just have to turn it on. (I can help you do this.)
  5. Email Marketing. This is one of the very best ways to Market your Medical Spa. What if you could just "know" what your prospective and current patients want from your medical spa? You can. With targeted marketing you can ONLY share information about services that THEY want to know. Track what emails they open and what links they click. This will let you know what they want and then you can give it to them. No need to worry about open rates or them marking your emails as spam. You're going to give them email content that they WANT to read.
  6. Post Pictures of your Procedure Rooms. Posting pictures of your medical spa procedure rooms will make your prospective patient feel much more comfortable when the come into your spa. Post these on your Facebook page, Yelp, LinkedIn and Instagram.
Landing Page for Fitness Mon, 11 Apr 2016 19:05:34 +0000

Thank you. Now let's get started with your Landing Page Design.

Fill out the information below and follow the directions and you'll have your landing page login and link within 3 business days.


Email Subject Lines Matter Mon, 11 Apr 2016 13:59:07 +0000

Email marketing is not going anywhere in the near future. So how your messages are treated once they reach your contacts inbox is more important than ever before. Take a look at the statistics below then click to read the article from the Infusionsoft Blog.

By the year 2017 approximately 132 billion business emails will be sent every day. (Did you see that? it said EVERY DAY). That's just the business emails, these numbers do not take into consideration the personal emails people receive on a daily basis. So where does that leave you and your marketing emails? Do they end up in the Spam folder never to be seen again and deleted within 30 days? I hope not but I'm sure some do.

So, what are you going to do about it? You're going to start today by changing your Email Subject Lines. The article below outlines 5 things you can do or avoid doing to keep your readers from swiping to the left to delete.[Source:]

Activecampaign notes in the builder Sun, 10 Apr 2016 02:47:50 +0000

We at DVO are proud to announce that we are now providing consulting and implementation for ActiveCampaign and ActiveMember for your marketing and membership needs. Here is some good information to get you started on all of the great features that they are working on.

You now have the ability to add notes directly in the Automation that you're working on so that the next person to open the automation knows exactly what is happening and what to do next. Love the innovation that is happening at ActiveCampaign!


20 Ways to use Zapier with Infusionsoft Tue, 29 Mar 2016 16:06:48 +0000 Infusionsoft works great right out of the box but sometimes you need a little extra power to take it to the next level.  That's where Zapier comes into play. When you use Zapier with Infusionsoft you can connect so many other tools, you'll have an easier time following up with leads then pass that data to another platform.

Increase your productivity in just a few easy steps.  I found this list of 20 Ways to use Zapier with Infusionsoft. I hope you find it helpful.